User needs analysis

A one-day course.

Suggested topics:

  • User-centred content
  • Why user needs? The benefits for users and organisations
  • Framing the need with ‘user stories’
  • Defining content with ‘user acceptance criteria’
  • Gathering evidence: discovering the needs of your users
  • Presenting content for user needs
  • User needs are agile
  • Getting buy-in for a user needs approach

What next?

Publishers: come to User needs analysis for publishers, at the Publishing Training Centre in London.

Contact me for a jargon-free chat about this course.